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News 6 March 2007
New Acquisition:
Mainstream is delighted to have acquired the rights to the wonderful MRS MILLS SOLVES ALL YOUR PROBLEMS by the Sunday Times Agony Diva. You do not need to be familiar with the Sunday Times to appreciate the advice of the elegant Mrs Mills who, with tongue firmly in cheek, guides us through the maze of modern manners, explaining the most difficult of issues with her mixture of dazzling wisdom and acerbic wit. She answers questions of international concern such as, 'How do you deal with a hairy girlfriend?', 'Has my wife gone mad?', 'What is the correct etiquette for wearing a white jacket?' and 'Are gay sons fashionable?'. It is a genuinely funny book which will be published as a £9.99 hardback and targeted at all Christmas humour promotions. Ailsa Bathgate at Mainstream bought the book direct from the editor of the Sunday Times Style Magazine, Adam Hills. For further information contact fiona.brownlee@mainstreampublishing.com
Rights Sold:
Amy Mitchell in the Rights Department is fast earning herself a trip to Budapest. Following the sale of two books to Hungary last month, this month she has sold THE DAN BROWN COMPANION and UNLOCKING THE SOLOMON KEY to Toth.
She has also sold two books, THE DAN BROWN COMPANION and FIELDS OF GLORY to Nea Edotiki in Greece.
Other sales this month include THE END OF TIME to Veche in Russia and ONCE I WAS A PRINCESS to Mladinska Knjiga Zalozba in Slovenia.
Bestsellers:
Looking back at 2006 it is inevitable that DON'T EVER TELL was Mainstream's No.1 bestseller but it is interesting to see which other titles performed best in the UK & Ireland market in the calendar year. EVERY SINGLE BALL, the Irish bestseller was No.2 over all, BLUE by Scottish footballer Barry Ferguson was at No.3, EASY RYDER by Ian Stafford was at No.4 and the much publicised PALACE DIARIES at No.5.
Publicity:
AFTER THEY KILLED OUR FATHER
Loung Ung arrived in the UK on 6 March for a PR tour. She will be interviewed on Woman's Hour on 7 March and in the Sunday Times News Review on 11 March. The Times reviewed AFTER THEY KILLED OUR FATHER on 3 March. It's also been confirmed that the Sunday Telegraph, The Sunday Times, Scotsman and The Herald will review the book.
CONDOR BLUES
Following the two-week serialisation in the Mail on Sunday, The Sunday Times ran a full-page news story on the 25th February. The story was also covered on the BBC News website, and was mentioned on the ITV News at 7pm on 25th February. AuthorMark Nicol will also be making an appearance on the Sky News Breakfast Programme, 'Sunrise', (with Eamonn Holmes) on Wednesday 14 March, during their week of special programming on Iraq. The theme of the programme on Wednesday 14th will be 'The British in Iraq' and Mark Nicol will be one of their key speakers, with the book plugged throughout. The Sky News website will then carry the story for the rest of the day. A full-length interview (around 2000 words) with Mark Nicol will run in The Big Issue, in their 15th March issue. This will be closely followed by The Herald Magazine piece Mark is writing, which will run on 17th March.
MURDER IN SAMARKAND
The paperback publication has triggered yet more publicity including an interview with Sir David Frost on Al-Jazeer (9 March), One Word Radio interview (3 March)
BBC Radio Scotland (12 March), BBC Asian Network (12 March) and a five star review in the Mail on Sunday where it was selected as book of the week on 25 February.
THE PALACE DIARIES
Woman Magazine have selected it for their book club feature in March, The Observer will be running an interview in mid March and Sarah will be doing numerous regional radio interviews down the line from Broadcasting House on 12 March.
Events:
Carolyn Soutar will be appearing at the Daphne du Maurier Festival of Arts & Entertainment, in Fowey, Cornwall on Friday 18 May.
And Finally:
Congratulations to Lindsay Farquharson (Knox) who gave birth to a baby girl, Eilidh, at the beginning of February.